Email Marketing from Eclipse Online Solutions

The Eclipse Online Solutions Advanced Web Hosting Software has - a full Email Marketing module.

Email Marketing is one of the most powerful avenues to channel your products and services. Pound for pound it is the cheapest and quickest way of interacting with existing clients, as well as sourcing new. When carried out correctly it will encourage repeat business that will generate new revenue with the least amount of effort.

Eclipse Online Solutions offer a full Email Marketing module through their Advanced Web Hosting Software
Once we have activated this application and linked it to your website, "you" will be able to customise your own Email Marketing Campaign. Once you are ready, at the click of a button the Eclipse Online Solution Software will take over and launch your Newsletter Campaign. It will proceed to automatically combine Analytics - for customer behaviour, Customer Database - for customer details and then Email Newsletters - for deliver - and it doesn't stop there.

Once your Email Newsletters have been distributed, you will be able to login to your website dashboard and follow the path of every single email. This will allow you to see the exact actions that the recipients took and includes - opened, unopened, deleted, forwarded on, bounced, the links clicked through, you can even see if they resulted in a purchase. This information will tell you exactly how successful your Email Campaign was, or not. With this information you can then make any necessary tweeks or amendments ready for your next campaign in order to make it even more successful.

Email Marketing is a very powerful application for generating extra revenue. Our Email Marketing module is end-user friendly and comes with intuitive step-by-step video guides, every step of the way, not to mention the 10'000 emails per month and hundreds of customisable templates already set up and waiting for you.

Remember everything on this system is 100% customisable by "you" using the tools provided within our software. You really can have your very own professional Email Marketing Campaigns.

Main Features of Email Marketing

Choose from over 200+ design templates.
One-off and loyalty based campaigns.
For the first time go beyond open rates and bounces reporting and see what actions customer take.
Integrated customer database that grows as customers subscribe or interact with your website.
Use the Customer Report Generator to dice and slice your customer database for better targeting and results.
Systems to increase email deliverability and reducing spam.

Email Marketing:

Send One-Off Emails.
Setup Birthday Loyalty Campaigns, e.g. setup one campaign to automate saying happy birthday to your customers on their birthday.
Setup Anniversary based campaigns, e.g. based on previous holiday purchase, automate reminder in 6-months or 12-months.
Setup Multi-Part email newsletter series. E.g. Customer signs up and receives issue 1 on sign-up, issue 2 a few days later, issue 3 a few days after that and so forth.
HTML or Text Emails (HTML emails contain text version also).
Send a campaign to any customer group or your entire customer database.
Preview your campaigns by emailing it to yourself or any one else before finalizing.

Integrated Customer Database:

Grow your customer databased every time your customers subscribe or interact with your website.
Centrally manage your customer's campaign subscriptions.
A full history of past campaigns sent to each customer including open rates, actions taken and links clicked.
Increase your sales by utilizing up to 5 anniversary dates for each customer, e.g. date of last holiday booked, date of last car service. Use loyalty campaigns to automate communication around these key events on a one-on-one basis.
Customize and extend the Customer Database to suit your business (All-in-One solution only).

Lists:

Create unlimited number of lists for better targeting and results.
Use customer report generator to dice and slice your customer database.
Easily add a subscription box to any web page hosted at GB or elsewhere to allow customers to subscribe to your newsletters.
Customize the landing page customers see after subscribing to your list.
Customize auto responder email sent to new subscribers after they subscribe.
Double opt-in mechanism.
Be notified via email every time a customer subscribes to a list.

Email Marketing Reporting:

Track Open Rate of HTML emails.
Track Links clicked and most popular links (available for both HTML and Text formatted emails).
For the first time track customer Actions e.g. customer made a purchase, customer made an enquiry and so forth. (All-in-One solution only).
Track bounce rates.
Track customer unsubscriptions from your campaigns.
Live Feed.
Sophisticated customer reporting framework.
Filter on any system or custom field.
Save any report and run later.
Export any report to Microsoft Excel for further analysis.

Email Deliverability & Spam Control:

Double Opt-In mechanism.
Unsubscribe link on all newsletters.
From email address verification.

See our software Full Features.